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September 16th, 2006 - California Coastal Cleanup Day

Created by Goodby Silverstein & Partners and produced by Stardust Studios, this PSA for the California Coastal Commission, an extension of a previously created poster campaign, demonstrates, through the animated birth of a Cig Egret, the cigarette, along with other trash is not native to the California coast. The spot urges people to participate in the California Coastal Cleanup Day. 9:00-12:00pm To find a coastal site near you: More